Saturday, January 22, 2011

An Empowering Book

Any women out there not sure what book to read to help solve all the questions you might have about how to start a business?  I read this book I found on a wish list on Mashable.com and I loved it! The book is called "Your Idea Inc." by Sandy Abrams and she walks you through chapter by chapter on how to bring a product to the market place.  Now I know for all the women out there who are trying to start a service business where you are offering a service instead of a product this may not be the book for you but you can still get some great information out of it.  I found the most empowering parts of this book was little bubbles towards the bottom of the page of success stories about companies and how they got started. Like for instance did you know..... 

"Jibbitz are those little personalized charms that people use to customize their Crocs shoes. Sheri Schmelzer, who created Jibbitz, had three kids who wore Crocs.  She has trouble differentiating whose Crocs were whose, so she made little charms, such as soccer balls and flowers, then punched them into the holes in her kids Crocs. Her husband had a light bulb moment when he saw these customized Crocs.  Sheri began selling them in August 2005, and by September 2006, Jibbitz was grossing $2 million a month" (Sandy Abrams)


Check out the book if you have something you feel could be useful to the world or if its something that is important to you! Remember you can do it!!!




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